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Our Story

Built by operators,
for operators.

We believe every carrier deserves AI-powered intelligence — not just the big fleets. LoadLadder exists to level the playing field.

Our Mission

The freight industry is massive — $900 billion in the US alone — yet most carriers still operate on gut feel, outdated load boards, and manual spreadsheets. The big fleets have teams of analysts and custom software. Owner-operators and small carriers? They get left behind.

We're changing that. LoadLadder puts AI-powered profit intelligence into the hands of every carrier, regardless of fleet size. One truck or a thousand — you get the same cutting-edge technology telling you exactly which loads to run to make the most money.

The Founder

JB

Josh Black

Founder & CEO

Josh is the founder of Michai Media, building technology products that solve real problems in massive industries. With LoadLadder, he's on a mission to democratize freight intelligence — giving every carrier the AI tools they need to compete with the biggest fleets in the world. Based in St. Louis, MO, Josh believes in shipping fast, staying lean, and always putting carriers first.

Our Values

Transparency

No hidden fees, no black-box algorithms. You see exactly how every recommendation is made and what it costs.

Carrier-First

Every feature we build starts with one question: does this help the carrier make more money?

AI-Powered

We use cutting-edge AI to turn raw freight data into actionable profit plans — updated in real time.

Global

Freight doesn't stop at borders. We support 20 countries, 15 languages, and cross-border compliance out of the box.

Our Journey

2026

Founded

LoadLadder born in St. Louis, MO

2026

Platform Launch

52 pages, 77 DB models, full AI stack

2026

2,200+ Loads

Live marketplace with real freight

2026+

Global Expansion

US, Canada, Mexico, EU and beyond

Bootstrapped & Proud

We're backed by our users, not VCs.

LoadLadder is 100% bootstrapped. That means every decision we make is for our users — not to satisfy investor timelines or growth-at-all-costs metrics. We grow when you grow. Our incentives are perfectly aligned with yours.

Join LoadLadder Free

© 2026 Michai Media. All rights reserved.

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